He’s just Ken: LeBron James becomes first pro male athlete Barbie doll as Mattel bets on adult customers

Quick Summary:

Mattel’s release of a LeBron James Ken doll solidifies its stance in growing its adult consumer base.

After seeing his Ken doll for the first time, James said: “Oh he dope.That’s so cool.

Dozens of other celebrities including Mariah Carey, Tina Turner, Jane Goodall, Elton John, and Jennifer Lopez have also been made into Barbies.

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Article Details

Author / Journalist: Sydney Lake

Category: EconomyBusiness

Markets: United States

Topics: Barbie Lifestyle Mattel Sports

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-10 @ 16:13:33 (1 weeks ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 547 words

Reading Time: 4 minutes read

Sentences: 4 lines

Sentence Length: 137 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Fortune

News ID: 27775904

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About Fortune

Main Topics: EconomyBusiness

Official Website: fortune.com

Update Frequency: 45 posts per day

Year Established: 1929

Headquarters: United States

News Last Updated: 10 hours ago

Coverage Areas: United States

Ownership: Independent Company

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Publisher ID: #95

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