India's sustainable tourism market to touch $216 mn: MakeMyTrip founder

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India's sustainable tourism market to touch $216 mn: MakeMyTrip founder - Business Standard

Quick Summary:

India's sustainable tourism market is set to grow to USD 216 million in a decade from a modest USD 37 million at present, MakeMyTrip Founder and Chairman Deep Kalra said on Wednesday.

The MakeMyTrip founder and chairman further shared that in terms of sustainability, today, only 1 to 2 per cent of all tourism in India can be called sustainable, and that's a stark contrast from international numbers in terms of enablers.

Addressing a travel conclave organised by the MakeMyTrip Foundation, Kalra highlighted the enormous potential presented by the sustainable tourism growth opportunity.