Your pantry can reveal your age, social circle, and even how confident you might be feeling about the economy

Quick Summary:

To Hormel Foods’ in-house cultural anthropologist, Tayna Rodriguez, these items paint a rich picture of evolving consumer behavior.

For example, a study last summer from Bank of America found consumers across the spectrum are increasingly choosing to eat at more convenient, less expensive establishments, with Gen Zers being the least likely to eat in premium restaurants.

"Consumers have always been walking this path of stretching their dollars and making trade-offs, so it's not necessarily something new," Heather Vossler, assistant vice president of insights, innovation and brand analytics at Hormel tells Fortune.

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Article Details

Author / Journalist: Eleanor Pringle

Category: EconomyBusiness

Markets: United States

Topics: Food and drink Hormel Foods Shopping Grocery Consumers

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-18 @ 10:00:00 (2 days ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 1428 words

Reading Time: 8 minutes read

Sentences: 4 lines

Sentence Length: 357 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Fortune

News ID: 27975384

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About Fortune

Main Topics: EconomyBusiness

Official Website: fortune.com

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Year Established: 1929

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News Last Updated: 8 hours ago

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Publisher ID: #95

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